Device Case Study

From MobileDesign

Presented at Design for Mobile 2008

[edit] Presenter

Mike Lundy | Sprint-Nextel | Interview

10:00 AM | Tuesday

[edit] Abstract

The Instinct has become the most successful device launch in Sprint history. Its development is an even more interesting story. The Instinct represented a change in the design relationship between a carrier, an OEM and application providers. More importantly, it represented a fundamental change in development tactics and design authority within the carrier. Come hear why we did it, how we did it, and what we learned.

[edit] Discussion

[edit] Media & Downloads